The result of a rare continued partnership with youth-oriented retailer Journeys, Virid has to-date executed three major redesigns of the Journeys web store to maintain their competitive edge. Taking their credo—The Styles You Need, the Brands You Crave—quite literally, the design positions brand and product shopping directly on the homepage. Flexibility in the design allows for easy tie-in with multiple seasonal print campaigns, easily translatable to the mobile site. Product detail pages organize size and color selection (and a wealth of supporting information) into an easy-to-understand matrix.
Site design executed for Virid Design & Interactive.